When presenting your home to prospective buyers, first impressions are crucial.

Buyers begin judging your home the moment they see it and, unless they’re looking for a deal on a fixer-upper, they prefer homes that are well-maintained, clean and clutter-free.

Selling your home doesn′t just mean hiring a realtor to stick a sign out front. There are a lot of preparations you should make to ensure you get the best offer possible in the shortest time.

Repair. Just because you’ve gotten used to the cracks in the walls and the rattles in the radiators doesn’t mean a buyer will too. If you have hardwood floors that need refinishing, be sure to get it done—hardwood is a huge selling point. Buyers like to snoop around, so be sure to fix any sticky doors or drawers as well. Finally, don’t forget to address any issues with the exterior—fences, shingles, sidewalks, etc. After all, without curb appeal, some buyers may never get to see the inside.

Neutralize. You want buyers to see themselves in your home. If your living room has lime green shag, wood-paneled walls, and all your collectibles and personal photographs, this will be much harder for them to do. Try replacing any bold color choices in your floors and walls with something more neutral—beiges, tans, and whites. Repainting and reflooring will make everything look fresh and new, and help prospective buyers imagine all the possibilities.

Stage. Once your house is clean and updated, it’s time to play dress up. Home stagers can add small details and décor touches that will bring out the possibilities in the various spaces in your home: lamps, mirrors, throw rugs and pillows, flowers, decorative soaps and towels, patio furniture. Home staging can be particularly useful if your home is especially old or if the exterior looks dated. Think of it as a little mascara and rouge—if it’s done right, you notice the beauty, not the makeup.

Step 1: Reason For Selling

It is often more emotional to sell a home than to buy a home, and the reason for selling your home may be a determining factor in the urgency of the sale. The urgency may also have an effect on the price of the property.

It is important to take the following factors that can influence the sale of your home into consideration:

  • Reason for selling
  • Price
  • Location
  • Condition of property
  • Size
  • Design
  • Accessibility

Step 2: The Cost Of Selling

It is very important to first calculate the expenses that may be incurred while selling your home. This knowledge is absolutely necessary because it helps you to determine a good price for the house, as well as the potential profit that you can realize.

The cost of selling your home may include things like commission to be paid to the agent, taxes, advertising costs or specific reports, such as a property inspection.

Step 3: Price

The most important factor when putting your home on the market to sell is setting the right price. The price at which your property is marketed can make or break the deal.

Over-pricing of the property may result in:

  • A smaller buyers’ pool
  • A prolonged stay on the market that will result in lower offers being submitted

Under-pricing of the property may result in:

  • Losing money on your investment
  • A buyer offering an even lower amount due to a negative perception of the property or area

Step 4: Location

Although you cannot do anything about the location of your property, it plays a very important part in the marketability of your home. So, it is important to take the following into consideration:

  • Is your property priced in relation to other offers in your area?
  • What type of neighborhood is your property located in – well-established, up-and-coming, transitional?
  • Is your property located in an urban or rural area?

Step 5: Condition Of Your Property

The condition of your property is always a factor in how quickly your home sells. It’s a fact: acquiring the highest market value and elevating your home above the others in the same price range often comes down to first impressions. Here are some inexpensive ways to maximize your home’s curb appeal:

  • Keep the grass cut and yard clutter to a minimum.
  • Apply fresh paint to any wooden fences and your front door.
  • Clean windows inside and out.
  • Wash or paint your home’s exterior.
  • Ensure gutters and other exterior fashions are firmly attached.

Step 6: Staging

Your agent will provide you with improvements and challenges within your home. This way you’ll know what you are getting into before you complete the purchase.

Knowing what work has and has not been done to your home is important information to have in the buying process. While updates can increase your home value, damages can take money out of your pocket. Your main concern is the possibility of structural damage, which can come from water, shifting ground or poor construction.

Very often a problem appears to be big, but can be fixed with very little effort and not a huge budget.

Step 7: Accessibility

Accessibility is a major issue in many parts of the world. Again you cannot do anything about your home’s accessibility to specific things, but it does play a role in the price of your property. Your agent will work with you to highlight the places of interest that are most accessible to your home.

Here are a few important areas to think about:

  • Public transportation
  • Shopping centers
  • Schools and other educational institutions
  • Outdoor areas – public pools, parks, playgrounds
  • Entertainment
  • Main roads

Looking to sell your home, but don’t know where to start? Here are some links and resources for information on home inspections, finding contractors, and other seller-related topics.

 

  • The National Association of REALTORS®largest trade organization in North America. NAR’s website offers information both for home buyers and sellers, including research, reports, and a directory for finding a REALTOR in your local area.
  • The Appraisal Institute is a global professional association of real estate appraisers, with nearly 22,000 professionals in nearly 60 countries. Use their site to find an appraiser in your area to assess your home’s value.
  • The American Society of Certified Home Inspectors (ASHI) and The International Association of Certified Home Inspectors (InterNACHI)are two of the largest trade associations for professional home and commercial property inspectors in North America. Both sites include educational resources and member directories for finding a home inspector in your area.
  • The Seller Representative Specialist (SRS) designation is awarded to real estate professionals who meet specific educational and practical experience criteria for seller representation. The SRS website offers downloadable guides and resources on topics like pricing, staging, and negotiations.
  • HomeAdvisor provides business listings, search, and matching services for a range of home improvement and remodeling services.
  • ACCA is a non-profit association for indoor environment and energy services professionals. Use this site to find an HVAC (heating, ventilation, air conditioning, building performance) contractor in your area.